EDGE
EDGE features a minimal, sharp aesthetic language that reflects the essence of cutting-edge technology. A distinctive pocket handle is seamlessly integrated alongside the control panel, accentuated by a sleek chrome strip running across the top, giving the product a refined look.
Industrial Design
Design Strategy
Ethnographic Research
Visualization
Design for Manufacture (DFM)
DESIGN STRATEGY PLANNING
LLOYD EDGE - TOP LOAD WASHER
Designed around a geometric and visually uncluttered aesthetics, the architecture seamlessly integrates into contemporary home environments. A flush pocket handle is positioned directly adjacent to the control panel to enable effortless one-handed operation. The form is defined along its top edge by a precise chrome highlight strip. Which serves to establish a clear interaction zone while subtly elevating the product’s overall perceived quality
To address the issue of damage and scratches, the control panel on EDGE was designed at a 45-degree angle, repositioned to minimize direct hand contact during lid access. A dedicated space was introduced for opening the lid, effectively reducing wear and extending the product’s durability—offering both functional improvement and an enhanced user experience.
SERVICEABILITY & LONGEVITY
Designed for effortless technician access, simplifying field repairs and extending product lifespan
TIMELESS CMF
Applied a restrained minimal aesthetics to maintain visual longevity throughout the product’s lifecycle
DUAL FLOW LINT FILTER (PATENTED)
ASYMMETRIC ARCHITECTURE
A divided dual chamber configuration features an enlarged lower section tailored to heavy debris collection driven by pulsator movement
FLUID DYNAMICS
Integrated Y shaped ribs systematically channel lint-laden water into the filter matrix during wash agitation
